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Chewing the Fat

Sinew's blog is more than bare bones. We have some interesting sinew, and we invite you to join us and chew the fat.

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Feb, 2015

How your app can fail without maintenance and support, PART ONE

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PART ONE This month we are starting with Part 1 of a three-part series on maintenance and support. Each month we will go over a few important topics that we hope will help your mobile app become a huge success. So you had a great budget for development and launch, but didn’t bother with a maintenance plan. Why should you? Shouldn’t a great app experience with the customer be enough? Most everything you purchase requires some kind of maintenance. A home is a perfect example; you need to clean it […]

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Feb, 2015

The benefits of integrating social media with apps

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In the technology sphere, two of the largest growth areas — mobile devices and social media — are focused on communication. Both are personal and instantaneous. But why would combining one with the other benefit your business? Because integration can result in loyal champions of your brand! Let us show you six benefits: 1. Functionality and ease of access Through allowing a user to log in to your app using Facebook reduces a complex task into a relatively easy and more convenient one. It eliminates the sign up/confirm step/create an […]

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Jan, 2015

Why good user interface makes an app successful

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According to IDC Research, 1.4 billion smartphones will be shipped in 2015 (http://www.idc.com/getdoc.jsp?containerId=prUS25282214). App downloads will rise to 183 billion within four years. So, having said that, what helps your app to be great and become a top seller? User Interface, known in the industry as UI. Great application design is vital to business success. An app’s appearance and the way it operates is extremely important to its success. If your navigation isn’t fluid, doesn’t look as good, has too many buttons or is confusing, it could result in your […]

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Jan, 2015

Apps that users wish for

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You’ve read blog posts and business articles telling you why you need to have a mobile app as part of your business strategy. You may be an established business, thinking of starting your business from a mobile platform and building from there, or perhaps you just like the idea of having a mobile app, but aren’t full of ideas. This month, we thought it would be a nice idea to give voice to what users are looking for to increase their productivity, assist them in gathering information, or just simply […]

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